Results-Driven Sales Professional | Boosted ADR & Revenue

As a seasoned sales professional with a proven track record in the hospitality industry, I specialize in driving revenue growth, enhancing guest experiences, and optimizing sales strategies. Currently serving in task force sales roles across multiple USA locations, I have a deep understanding of sales management, client relationship cultivation, and revenue optimization. My recent achievements include setting a new ADR standard with a $13 year-over-year increase at Hilton Garden Inn SLC Airport and leading a 50% growth in catering revenue through targeted marketing efforts. My experience spans diverse roles, from Director of Sales and Marketing to Catering Sales Manager, where I have developed and implemented strategic sales plans, managed a portfolio of 200+ accounts, and achieved exceptional revenue results. I have a strong background in both group and catering sales, with a focus on driving key performance indicators such as Average Daily Rate (ADR), Revenue per Available Room (RevPAR), and Customer Satisfaction Scores (CSAT). Let’s connect if you’re looking for someone who can elevate your sales strategy, boost occupancy rates, and enhance overall profitability. My goal is to help your property reach its full potential through innovative sales techniques and client-centered approaches.

Next Available Date for Assignment

Immediate remote work.

Preferred Employment Duration

  • Permanent
  • Short Term
  • Project Based
  • Consulting
  • Short Term to Permanent

Skills

Strategic Sales Planning and Implementation Client Relationship Development and Management Event and Catering Sales Revenue Optimization Employee Training and Retention Sales Reporting and Data Analysis

Areas of Expertise

Developing and executing strategic sales plans to boost ADR and RevPAR Cultivating long-term client relationships to drive repeat business and enhance guest satisfaction Managing large-scale events and meetings to optimize revenue and guest experience Leveraging targeted marketing campaigns to increase direct bookings and overall property profitability Training and mentoring sales teams to achieve high performance and exceed revenue goals

Brand Experience

Hyatt, Holiday Inn, Hilton, The Grand America Hotels & Resorts, The Biltmore Estate, Golden Arrow Lakeside Resort

Software Experience

Salesforce, Delphi, Microsoft Office Suite, GSuite, OnQ, Envision, Cvent, Allseated, Social Tables, Meeting Broker, Knowland

Employment History

Task Force Sales Positions (USA) Sales Manager | May 2024 - Present Hyatt Regency-Bloomington Minneapolis, Holiday Inn Silicon Valley San Jose, Hilton Garden Inn Austin Downtown Conventions Center Hilton Garden Inn SLC Airport Director of Sales & Marketing | Nov 2022 - Oct 2023 Grand America Hotels & Resorts Catering Sales Manager | May 2022 - Nov 2022 Operation Warm Account Manager-National​/​Canada | May 2021 - May 2022 The Biltmore Estate Guest Experience Planner-Revenue | Nov 2020 - Mar 2021 Biltmore Farms Hotels Sales Manager | Dec 2019 - Mar 2020 Front Porch Events Principal Owner | Jan 2016 - Dec 2019 Golden Arrow Lakeside Resort Director of Food & Beverage | Oct 2013 - May 2015

Education

Boston University Genealogy Research Certificate Program SUNY Plattsburgh Bachelor of Science in Anthropology and Fine Arts The Art Institute of Boston Graphic and Ad Design

Training & Certificates

Genealogy Research, Event Management, Strategic Sales Planning

Service Area

Sales | Operations | Events | Food & Beverage

Closest Airport - (Enter 3 Letter Airport Code)

SLC

Legally entitled to work

  • United States

Achieve Success with Key Performance Indicators (KPIs)

  • Occupancy Rate
  • Average Daily Rate (ADR)
  • Revenue per Available Room (RevPAR)
  • Customer Satisfaction Score (CSAT)
  • Repeat Guest Rate
  • Employee Satisfaction and Turnover Rate
  • Social Media Engagement Rate

Location

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